Podcast Growth & Monetization Dashboard — Excel Workbook

🎙️ Track Your Podcast Performance, Grow Your Audience & Maximize Revenue

Everything you need to run a profitable podcast in one powerful Excel workbook. Track episodes, monitor listener growth, manage sponsors, plan content, and calculate your rates — all in a beautifully designed, easy-to-use dashboard.

📊 6 Complete Sheets Included

• Dashboard — At-a-glance KPIs: total episodes, downloads, revenue, active sponsors. Automatic revenue breakdown by source with percentage analysis.
• Episode Tracker — Log every episode with publish date, title, type (Solo/Interview/Tutorial), guest info, duration, platform, total downloads, YouTube views, Spotify streams, Apple downloads, engagement rate, and listener ratings.
• Revenue Tracker — Record every income transaction across all revenue streams: sponsorships (flat rate & CPM), affiliate commissions, Patreon/premium income, merchandise sales, and ad network revenue.
• Sponsor Database — Maintain your complete sponsor Rolodex with contact info, deal terms, CPM rates, status tracking, and automatic revenue totals per sponsor.
• Episode Planning Calendar — Schedule upcoming episodes, manage guest outreach pipeline, track recording and publishing status, set download targets, and plan budgets.
• Sponsorship Rate Calculator — Instantly calculate what you should charge for pre-roll, mid-roll, and post-roll ads based on your actual download numbers. Includes monthly, quarterly, and annual package pricing.

✨ Key Features

• ✅ 25 pre-filled sample episodes with realistic data so you can see it working immediately
• ✅ 25 revenue transactions across all income types
• ✅ 8 sponsor profiles with complete deal tracking
• ✅ 10 planned episodes with content pipeline management
• ✅ Professional dark-theme design with color-coded sheets
• ✅ Automatic formulas — totals, averages, percentages calculate as you enter data
• ✅ Works in Excel, Google Sheets, and LibreOffice

🎯 Perfect For

• New podcasters who want a professional tracking system from day one
• Growing podcasters ready to monetize and need to track multiple income streams
• Established podcasters who want to organize their sponsor relationships and rate negotiations
• Content creators managing a podcast alongside other platforms

Instant download. Compatible with Microsoft Excel, Google Sheets, and LibreOffice Calc. No macros — just clean, powerful spreadsheets with formulas.